It's A 10

Our story began with the idea that feeling good about your hair should be easy. Over the years, hair care has gotten confusing. Many brands have filled store shelves with an array of products that only seem to accomplish one thing. People have had to create their own concoction of products to get the results and hair health they are looking for.

It’s a 10 has changed that. Our hair care products provide exceptional results designed to deliver a combination of 10 benefits – all in one bottle.

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It's A 10, Its a ten, Miracle, Shampoo Conditioner, Leave In, Spray, Dry Shampoo, Shine Spray, Milk, Silk, Hair Mask, Blow Dry, Split End Mender, Daily Shampoo, Daily Conditioner, Social Color Lounge, Ulta, On Sale, Healthy Haire

It's A 10 Miracle Leave-In

From $20.00
It's A 10, Its a ten, Miracle, Shampoo Conditioner, Leave In, Spray, Dry Shampoo, Shine Spray, Milk, Silk, Hair Mask, Blow Dry, Split End Mender, Daily Shampoo, Daily Conditioner, Social Color Lounge, Ulta, On Sale, Healthy Haire

It's A 10 Express Miracle Silk Shampoo

From $25.00
It's A 10, Its a ten, Miracle, Shampoo Conditioner, Leave In, Spray, Dry Shampoo, Shine Spray, Milk, Silk, Hair Mask, Blow Dry, Split End Mender, Daily Shampoo, Daily Conditioner, Social Color Lounge, Ulta, On Sale, Healthy Haire

It's A 10 Express Miracle Silk Conditioner

From $26.00
He's A 10 3-In-1 Shampoo, Conditioner & Body Wash

He's A 10 3-In-1 Shampoo, Conditioner & Body Wash

$16.99
It's A 10, Its a ten, Miracle, Shampoo Conditioner, Leave In, Spray, Dry Shampoo, Shine Spray, Milk, Silk, Hair Mask, Blow Dry, Split End Mender, Daily Shampoo, Daily Conditioner, Social Color Lounge, Ulta, On Sale, Healthy Haire
Sold out

It's A 10 Miracle Leave-In Potion Plus Keratin

$23.00
It's A 10, Its a ten, Miracle, Shampoo Conditioner, Leave In, Spray, Dry Shampoo, Shine Spray, Milk, Silk, Hair Mask, Blow Dry, Split End Mender, Daily Shampoo, Daily Conditioner, Social Color Lounge, Ulta, On Sale, Healthy Haire
Sold out

It's A 10 Miracle Styling Mousse

$19.00
It's A 10, Its a ten, Miracle, Shampoo Conditioner, Leave In, Spray, Dry Shampoo, Shine Spray, Milk, Silk, Hair Mask, Blow Dry, Split End Mender, Daily Shampoo, Daily Conditioner, Social Color Lounge, Ulta, On Sale, Healthy Haire
Sold out

It's A 10 Miracle Styling Serum

$33.00
It's A 10, Its a ten, Miracle, Shampoo Conditioner, Leave In, Spray, Dry Shampoo, Shine Spray, Milk, Silk, Hair Mask, Blow Dry, Split End Mender, Daily Shampoo, Daily Conditioner, Social Color Lounge, Ulta, On Sale, Healthy Haire
Sold out

It's A 10 Miracle Blow Volumizer

$21.00
It's A 10, Its a ten, Miracle, Shampoo Conditioner, Leave In, Spray, Dry Shampoo, Shine Spray, Milk, Silk, Hair Mask, Blow Dry, Split End Mender, Daily Shampoo, Daily Conditioner, Social Color Lounge, Ulta, On Sale, Healthy Haire
Sold out

It's A 10 Silk Express Miracle Silk Smoothing Balm

$22.00
It's A 10, Its a ten, Miracle, Shampoo Conditioner, Leave In, Spray, Dry Shampoo, Shine Spray, Milk, Silk, Hair Mask, Blow Dry, Split End Mender, Daily Shampoo, Daily Conditioner, Social Color Lounge, Ulta, On Sale, Healthy Haire
Sold out

It's A 10 Miracle Blow Dry Styling Balm

$22.00
It's A 10, Its a ten, Miracle, Shampoo Conditioner, Leave In, Spray, Dry Shampoo, Shine Spray, Milk, Silk, Hair Mask, Blow Dry, Split End Mender, Daily Shampoo, Daily Conditioner, Social Color Lounge, Ulta, On Sale, Healthy Haire
Sold out

It's A 10 Five Minute Hair Repair for Blondes

$22.00
It's A 10, Its a ten, Miracle, Shampoo Conditioner, Leave In, Spray, Dry Shampoo, Shine Spray, Milk, Silk, Hair Mask, Blow Dry, Split End Mender, Daily Shampoo, Daily Conditioner, Social Color Lounge, Ulta, On Sale, Healthy Haire
Sold out

It's A 10 Blow Dry Miracle H20 Leave-In (100% Proof)

$28.00
It's A 10, Its a ten, Miracle, Shampoo Conditioner, Leave In, Spray, Dry Shampoo, Shine Spray, Milk, Silk, Hair Mask, Blow Dry, Split End Mender, Daily Shampoo, Daily Conditioner, Social Color Lounge, Ulta, On Sale, Healthy Haire
Sold out

It's A 10 Blow Dry Miracle Glossing Leave-In

$26.00
It's A 10, Its a ten, Miracle, Shampoo Conditioner, Leave In, Spray, Dry Shampoo, Shine Spray, Milk, Silk, Hair Mask, Blow Dry, Split End Mender, Daily Shampoo, Daily Conditioner, Social Color Lounge, Ulta, On Sale, Healthy Haire
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It's A 10 Blow Dry Miracle Glossing Conditioner

$28.00
It's A 10 Blow Dry Miracle Glossing Shampoo
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It's A 10 Blow Dry Miracle Glossing Shampoo

$26.00
It's A 10, Its a ten, Miracle, Shampoo Conditioner, Leave In, Spray, Dry Shampoo, Shine Spray, Milk, Silk, Hair Mask, Blow Dry, Split End Mender, Daily Shampoo, Daily Conditioner, Social Color Lounge, Ulta, On Sale, Healthy Haire
Sold out

It's A 10 Express Miracle Silk Leave-In

$26.00

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